Our main consultancy services are associated with different animals: here, we explain why.
The Sea Dragon:
The Sea Dragon is a small but utterly spectacular marine fish, in the same family as the seahorses. The dragon has keen eyesight and can move its eyes independently, so as to look forwards and backwards at the same time.
This is a key element of our Biodiversity and Ecosystem Service consultancy offering: to allow clients to see far and well, to allow them to evaluate what is relevant for their business from all angles, and to be aware of what is going on around them in their marketplace.
The Weedy Sea Dragon is also the emblem of the state of Victoria in Australia: home to one of the most progressive biodiversity offset policies in the world.
The Leaf Cutters:
Leaf Cutter ants have arguably the second most complex social structure of any living thing in the world (after humans). They build enormous metropolises underground in their forest habitat in South America; and by harvesting leaves (hence the name) to grow fungi upon, practice intensive agriculture. The used leaf litter that they ‘landfill’ creates habitat for other species, and is thought to increase overall plant productivity.
The core of our Biodiversity Offset offering is to enable economic development to proceed without creating a net loss in biodiversity. Like the leaf cutters, big development and resource extraction activities can be accompanied by habitat restoration and creation, thereby having a positive role within the wider ecosystem.
The wolf was, until relatively recent times, the most widespread mammal in the northern hemisphere. To man, it inspires both fascination and fear in equal measure, but is always considered a potent symbol of the wild. More than this, it plays an important role in the ecosystem: for instance, it regulates the numbers of species such as deer and moose, which in turn allows forests to endure.
Our rewilding service is not only about re-establishing areas of wide-open space for nature (both large and small); it is also about making sure that important ecosystem processes are re-established. Where the wolf has disappeared, in many places, so have the forests – and until the relationship between predator and prey is reintroduced, the forests may not come back.
It was on a rewilding project involving wolves that Wild Business co-founders Chris and Joe first worked together.
The octopus is a highly intelligent marine invertebrate: it can use tools, solve problems, and in aquariums has even been known to wander out of its tank to go (successfully) hunting for crabs. But perhaps most incredible is its ability to change colour, and in doing so, communicate with others of its kind.
The aim of our communication offering is firstly to provide clients with novel and effective means of presenting their biodiversity-related activities, both internally and in public. Furthermore, we can provide guidance on ecological branding.